Laura K. Sawyier
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Laura K. Sawyier
 
 
 

From the studio (and closet) of a wardrobe stylist and fashion/branding consultant.

My latest styling advice, product recommendations from the brands I love and trust, with elements of my lifestyle, paired with commentary on the psychology of fashion and culture. This is the space I explore with you; why and what we buy, how to care for our most cherished pieces, intentionality in what we wear, and ultimately how we express ourselves.

 

STYLE

Featured
Shop Your Closet
STYLE
Shop Your Closet
STYLE

It’s always the perfect time to reassess your wardrobe by decluttering, refreshing your closet, and thoughtfully planning for the season ahead—whether through seasonal swaps, embracing new color trends, or preparing for upcoming events—to ensure you're ready for fall in both style and spirit. Here’s how to edit and shop your closet.

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STYLE

SUBSTANCE

Featured
Inauguration Style, Branding + Aesthetics
SUBSTANCE
Inauguration Style, Branding + Aesthetics
SUBSTANCE

The 60th presidential inauguration wasn’t just a political event—it was a masterclass in branding through fashion.

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SUBSTANCE

INTERVIEWS

Featured
Veronica Beard in St. Louis
INTERVIEWS, EVENTS
Veronica Beard in St. Louis
INTERVIEWS, EVENTS

Veronica Swanson Beard and Veronica Miele Beard came to St. Louis for a multi-day event at Neiman Marcus.

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INTERVIEWS, EVENTS
 

 
“Style is personal, let’s talk about it...”
CANDID Interview: Trisha Gregory
CANDID Interview: Trisha Gregory

Trisha Gregory is Co-Founder and CEO of Armarium, an on-demand luxury fashion rental platform, founded in 2016.

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CANDID, CANDID INTERVIEWS, FEMALE FOUNDERS, INTERVIEWLaura SawyierJanuary 6, 2020Candid, Female Founder, Armarium, Interviews
CANDID Interview: Sarah Flint
CANDID Interview: Sarah Flint

Sarah is the Founder of her eponymous footwear collection offering customers the best possible price-to-value ratio in the market.

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CANDID, CANDID INTERVIEWS, INTERVIEWSLaura SawyierOctober 19, 2019Candid, Interviews, Female Founder, Fashion Brand, Direct-to-Consumer, Sarah Flint, Sarah Flint shoes, Sarah Flint founder, Direct to consumer fashion, DTC shoe brand, women's shoes, st. louis stylist, St. Louis Personal Stylist, nyc personal stylist
How to Wear The Classic White Button Down Shirt
How to Wear The Classic White Button Down Shirt

8 Modern Ways to Style a Wardrobe Staple

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HOW TO WEARLaura SawyierOctober 11, 2019Fashion Styling, How to Wear, White Button Down Shirt, Women's Fall 2019 Fashion, White Shirt
CANDID Interview: Lena Baranovsky
CANDID Interview: Lena Baranovsky

Partner and COO of Hunting Season, an emerging modern-heirloom handbag collection.

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CANDID INTERVIEWS, CANDID, INTERVIEWLaura SawyierAugust 27, 2019Candid, Female Founder, Hunting Season, Fashion Brand, Direct-to-Consumer, Lena Baranovsky, Hunting Season handbags, women's luxury handbags, St. Louis Personal Stylist, Personal Stylist, NYC Personal Stylist
CANDID Interview: Carly Zakin & Danielle Weisberg
CANDID Interview: Carly Zakin & Danielle Weisberg

Co-founders and co-CEOs of theSkimm, a membership company dedicated to helping millennial women live smarter.

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CANDID, CANDID INTERVIEWS, INTERVIEW, FEMALE FOUNDERSLaura SawyierAugust 18, 2019theskimm, theskimm co-founders, Danielle Weisberg, Carly Zakin, theSkimm founders, theSkimm company, female founders, co-ceo's, business, entrepreneurship, St. Louis Personal Stylist, nyc personal stylist, personal stylist
CANDID Interview: Stacy Taubman
CANDID Interview: Stacy Taubman

Stacy Taubman is Founder and CEO of RISE Collaborative Workspace & RISE Society.

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CANDID INTERVIEWSLaura SawyierJuly 25, 2019stacy taubman, RISE collaborative, women's co-working, co-working space, female founder, entrepreneur, women in business, St. Louis co-working, Personal Styling STL, St. Louis Personal Stylist, nyc personal stylist, Denver personal stylist, denver co-working space, Denver entrepreneur, St. Louis entrepreneur
Dear Dad, You Don't Belong To Me
Dear Dad, You Don't Belong To Me

An open letter for Father’s Day and how to nurture an adult daughter-father relationship.

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Laura SawyierJuly 14, 2019
CANDID Interview: Valerie Macaulay
CANDID Interview: Valerie Macaulay

Valerie is Co-founder and Chief Creative Officer of La Ligne, based in New York City. 

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CANDID INTERVIEWSLaura SawyierJuly 13, 2019valerie macaulay, la ligne, la ligne co-founder, stripes, women's fashion, dtc brand, direct to consumer brand, la ligne stripes, St. Louis Personal Stylist, nyc personal stylist, nyc entrepreneur, female founder, founder, founder style, women in business, dress for yourself
CANDID Interview: Tania Beasley-Jolly
CANDID Interview: Tania Beasley-Jolly

Creative Consultant and Co-Founder, Saint Louis Fashion Fund

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INTERVIEWS, CANDID INTERVIEWSLaura SawyierDecember 12, 2018tania beasley-jolly, stl founder, entrepreneur, st. louis stylist, St. Louis Personal Stylist, women's fashion, stl entrepreneur, nyc personal stylist, women's styling, fashion, fashion consultant
CANDID Interview: Kim Witczak
CANDID Interview: Kim Witczak

A renaissance woman finding balance between creativity and purpose

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INTERVIEWS, CANDID INTERVIEWSLaura SawyierOctober 25, 2018
CANDID Interview: Cristina Alger
CANDID Interview: Cristina Alger

NYC mom, wife and author of the book The Bankers Wife

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CANDID INTERVIEWSLaura SawyierJuly 19, 2018cristina alger, author, girls like us, nytimes bestselling author, female author, St. Louis Personal Stylist, nyc personal stylist
CANDID Interview: Reshma Chattaram Chamberlin
CANDID Interview: Reshma Chattaram Chamberlin

Chief Brand & Digital Officer at Summersalt

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CANDID INTERVIEWSLaura SawyierJune 15, 2018summersalt, summersalt co-founder, reshma chattaram chamberlin, summersalt swi, dtc brand, Direct to consumer fashion, female founder, women in business, St. Louis personal stylist, nyc personal stylist, women's stylist, confidence
CANDID Interview: Diedre Gray
CANDID Interview: Diedre Gray

Powerhouse, EVP and General Counsel of a large St. Louis, MO company

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INTERVIEWS, CANDID INTERVIEWSLaura SawyierMay 15, 2018Candid, Styled by LKS, Lk Sawyier Styling, Diedre Gray, St. Louis Personal Stylist, Fashion Styling, NYC Personal Stylist, Women's Styling, Real Women, NYC Women's Styling, Personal Styling STL, executive, executive in business, St. Louis entrepreneur, St. Louis personal stylist, nyc personal stylist
CANDID Interview: Manisha Thakor
CANDID Interview: Manisha Thakor

VP, Financial Education at Brighton Jones and is based out of Portland, OR

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INTERVIEWS, CANDID INTERVIEWSLaura SawyierApril 16, 2018Styling, Fashion Styling, Women's Styling, Personal Styling STL, St. Louis Personal Stylist, NYC Personal Stylist, NYC Stylist, NYC Women's Styling, Real Women, women in finance, financial expert, thought leader
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