Why do we reach for uniformity of colors and symbols in times of strife? Because it works.
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There’s no official playbook for sustainability in fashion. Because of this, brands and retailers can leverage facets of sustainability into their marketing efforts that amount to a mere drop in the bucket. It’s a free-for-all. What aspects of sustainability in fashion matter to you?
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A substantial uptick in voting clothing and accessories has come out of this election - does it become memorabilia or a part of the throw-away culture?
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